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Color of the Year 2024: These Are the 7 Hues Companies Are Predicting Will Rule 2024

Blue is having a big moment, but it’s far from the only option when it comes to tapping into color trends

The Color of the Year 2024 picks we’ve seen so far suggest that while today’s greens are still relevant, tastes might be tilting towards soothing blues. Though you’ll see a variety of blues in predictions for the next year—ranging from misty sky-like shades to bolder hues inspired by the sea and twilight—companies are also offering up plenty of other options for designers with an eye towards trending colors.

From light and airy hues to earthier, more muddy tones, 2024’s selects serve moods for any room. Read on to see how trending color predictions can offer all sorts of ideas and inspiration for the year to come.

1. Upward by Sherwin-Williams

Sherwin-Williams named Upward, a soft, airy blue, its 2024 Color of the Year. Image courtesy Sherwin-Williams

Sherwin-Williams looked to the skies to source its 2024 Color of the Year. Upward is a soft and beautiful blue, imbued with slight red undertones, a hint of gray, and some of the natural attributes we associate with green. Evocative of Scandi slow living or coastal vibes depending on its application, Upward is an asset for anyone looking to create a calming contrast from the busyness of modern life.

2. Skipping Stones by Dunn-Edwards

Skipping Stones was named the Dunn-Edwards 2024 Color of the Year. Image courtesy Dunn-Edwards

Similar yet distinct from Sherwin-Williams’s Upward, Skipping Stones takes its cues from the sea rather than the sky. Described by Dunn-Edwards color expert Deming Carpenter as “a perfect bridge between warm and cool,” this moody, meditative blue is a welcome addition to an interior, whether it appears on cabinets, all four walls, or more subtle applications. It’s also right at home alongside the other nature-inspired colors of the New Dawn collection, part of the brand’s broader 2024 Color + Design Trends selections.

3. Limitless by PPG

The PPG 2024 Color of the Year possesses “the power [of a] primary color” while representing a “really fresh and energizing” move towards brightness and optimism, says color expert Ashley McCollum. Illustration courtesy PPG

A color that truly lives up to its name, Limitless is a light yellow that represents energy and optimism. Described by PPG’s color expert for the Glidden brand Ashley McCollum as a “modern honey beige,” it has the versatility to function as a neutral while representing a distinct break from the cool grays of years past. Whether meant to conjure a sense of wellness, a connection to morning sunshine, or a reference to historic design eras, this color can live up to its name when applied to walls, kitchen cabinets, or anywhere else that calls for a pop of colorful possibility.

4. Viridis by Graham & Brown

The Graham & Brown 2024 Color of the Year forges a connection between interior and exterior worlds while tapping into a mid-green’s sense of freshness and optimism. Image courtesy Graham & Brown

Viridis, Graham & Brown’s 2024 Color of the Year, is a garden of earthy green delight. The color plays well with the lush, forest scene of New Eden, the brand’s Design of the year, grounding the jewel tones of its illustrated flora and fauna. However, Viridis is more than capable of holding its own, bringing out the best of dark woods, soft decor, and any number of adjacent shades of green.

5. Cracked Pepper by Behr

Cracked Pepper, a moody, meditative, and undoubtedly versatile shade was named the Behr 2024 Color of the Year. Illustration courtesy Behr

Behr’s top pick for 2024 goes boldly back to black at a time when brighter near-neutrals would seem to rule the day. A luxe charcoal tone, Cracked Pepper proves that even a darker color can feel soft, cozy, and comfortable while still making a statement. Whether used as an anchor in a modern space or as feature of something more classic, there are plenty of reasons why this top seller in Behr’s Designer Collection Palette is worthy of its Color of the Year status.

6. Blue Nova by Benjamin Moore

The Benjamin Moore Color of the Year 2024 is Blue Nova. Image courtesy Benjamin Moore

Benjamin Moore’s Blue Nova is another mid-toned blue that balances the warm with the cool. Andrea Magno, the brand’s color marketing and development director, describes Blue Nova as a “captivating, otherworldly” color that captures the spirit of twilight to achieve something magical. As a matte finish, Magno appreciates its ability to introduce a “velvety feel,” but it’s also got the versatility to add an air of approachable excitement to kitchen islands, cabinetry, and even front doors.

7. Renew Blue by Valspar

Valspar named light, bright Renew Blue as its 2024 Color of the Year. Image courtesy Valspar

Can’t decide between the greens of today or the blues of tomorrow? Renew Blue, Valspar’s 2024 Color of the Year, rejects that false binary. As the name suggests, this blue is all about restoring equilibrium and recharging, managing to feel peaceful yet provocative. Whether grounded with help from neutrals like Perfect Backdrop and Dusk in the Valley or standing out on its own, there’s no doubt that Renew Blue has what it takes to help your home feel like a space for getting in touch with your true colors.

AD by Tim Nelson and Mel Studach, October 24, 2023

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